Arc'Teryx Shop-in-Shop

Client: Arc'teryx

Project: Satellite Concept Shops 2003

Location: International

Description: "Less is more" remains the theme with innovation and display functionality as key variables. The newly introduced thin-line slat wall with aluminum inserts and exact Pantone specifications was the platform for the aluminum skinned backlit product/curio boxes. Oversized, lighted brand imagery, de-bossed acrylic lettering and adjustable stem lighting created a glowing canvas for the 2005 product line. Model store was erected in Boston, MA, with stores soon to be rolled-out internationally.

Arc'Teryx Shop-in-Shop Arc'Teryx Shop-in-Shop